GRAMMY Award winning country music megastar Tim McGraw will join a star-studded celebrity lineup at Charlotte Motor Speedway for the 53rd running of the Coca-Cola 600 on May 27 when he helps introduce the Top 10 qualifiers before the race.
The country superstar will introduce the Top 10 drivers based on qualifying times from LiftMaster Pole Day on May 24. In addition, McGraw, a brand ambassador for Pennzoil, will help shed light on the company’s Long Live Cars campaign.
“People love cars; they name them, take pictures with them and form deep personal connections with them, and we want people to know they can trust Pennzoil to make exceptional motor oils because we love cars, too,” said Bree Sandlin, Pennzoil global brand manager. “The Long Love Cars campaign is a celebration of drivers and their cars. Everything we are doing this year is geared to talking about that love in bigger ways than ever before. ”
As part of the campaign, Pennzoil will donate $100,000 over the next two years to Paralyzed Veterans of America’s Mission:ABLE, which retrofits vehicles for handicapped veterans. It is a mission that closely aligns with Charlotte Motor Speedway’s Let Freedom Race theme throughout the Coca-Cola 600 race weekend.
Retro-fitting typically includes removing seats, installing hand-controls or mounting ramps.
“We all know and love that sense of freedom you get behind the wheel of a car,” said Bill Lawson, national president of Paralyzed Veterans of America and automobile enthusiast. “Multiply that feeling of freedom by a million, and that’s what it feels like to be able to drive again after being paralyzed. It really does give you back your independence.”
- Charlotte Motor Speedway PR