Thursday, August 1, 2013
NASCAR And FOX Sports Extend And Expand Agreement Announced In October
FOX Sports and NASCAR solidified their future together last October when they announced a multi-platform, multi-series media rights agreement through 2022. Today, less than 10 months later, the two organizations announced they have extended that agreement, which begins in 2015 and runs through 2024. In addition, FOX Sports has added exclusive rights to three additional NASCAR Sprint Cup Series events and the first 14 NASCAR Nationwide Series events of each season. FOX Sports secured exclusive rights to the entire NASCAR Camping World Truck Series season through 2022 last fall and that part of the agreement also has been extended through 2024.
Financial terms of the extended agreement were not disclosed. However, industry sources estimate that total new NASCAR TV deal is worth $8.2 billion over 10 years.
NASCAR’s media rights package for 2015 and beyond is now complete with FOX Sports holding rights to the first 16 NASCAR Sprint Cup Series races, first 14 NASCAR Nationwide Series races and entire NASCAR Camping World Truck Series season. NBC, which last broadcast NASCAR events in 2006, will televise the final 20 NASCAR Sprint Cup Series races, final 19 NASCAR Nationwide Series races and the NASCAR K&N Pro Series and NASCAR Whelen Modified Tour events beginning in 2015.
In total, NASCAR will have the same number of NASCAR Sprint Cup races on network television – 16 – as it does in the current television package. FOX Sports will broadcast nine races and NBC will show seven.
FOX Sports began broadcasting live NASCAR races in 2001 and will launch its new all-sports network, FOX Sports 1, on Aug. 17 with a live broadcast of the NASCAR Camping World Truck Series race from Michigan International Speedway as the network’s first-ever live event. NASCAR will be an anchor property for FOX Sports 1 and has been a large part of the promotional efforts to launch the new network. This new agreement marks the return of the NASCAR Nationwide Series to FOX Sports, a series it broadcast as part of its original package beginning in 2001.
Summary of FOX Sports’ Exclusive Rights (2015-2024):
First 16 NASCAR Sprint Cup Series points races of each season, including the Daytona 500
Nine on FOX Sports and seven on FOX Sports 1
First 14 NASCAR Nationwide Series points races of each season
Fourteen races on FOX Sports 1
NASCAR Sprint Unlimited, Budweiser Duel and NASCAR Sprint All-Star Race
All NASCAR Camping World Truck Series races