Wednesday, June 26, 2013 Launches Partnership With Richard Petty Motorsports

The number one recognized car in NASCAR will now feature the number one participatory sports activity - bowling! Richard Petty Motorsports (RPM) and Strike Ten Entertainment announced today at the International Bowl Expo (IBE) the launch of a new partnership that will feature as a primary sponsor of the No. 43 Ford   Fusion driven by Aric Almirola.

Also at IBE was the official unveiling of the No. 43 Ford Fusion. Richard Petty appeared on the Expo floor and helped give attendees a first look at the historic car as well as posed for photos and signed autographs. Later this summer the car will make its on-track debut at the 400 on August 4 at the Pocono Raceway in Pennsylvania. The Ford will also be the primary partner for the No. 43 team at the same event in 2014.

Richard Petty, co-owner of Richard Petty Motorsports (RPM), and Almirola both grew up with a steering wheel in their hands, but they know that bowling is one of America's favorite activities.

"There is no better way to add to the excitement of International Bowl Expo than to celebrate the launch of our partnership with Richard Petty Motorsports and the No. 43 race team," said Frank DeSocio, President, Strike Ten Entertainment. "There are very few athletes in the world who have the iconic stature as "The King" Richard Petty. He, like bowling, is known in every corner of the world. Richard and Aric will be great ambassadors for the sport and all our bowling centers across the country."
"Just like racing, bowling is pure Americana - it's our nation at its best, a sport that brings people together and creates memories. Not to mention bowling is a lot of fun," said Petty. "I couldn't be more proud to partner with - and there's no better stage than International Bowl Expo." is the website to visit to learn more about the 2,100+ bowling centers around the country. Fans can learn about their local bowling centers, promotional offers, bowling tips and more. Currently, is running a national promotion for one lucky race fan to wave the green flag to start their NASCAR Sprint Cup event ( 400) on Sunday, August 4. This partnership with RPM is their first with a team and driver.
Added Petty, "Bowling is enjoying a huge resurgence and this partnership will further increase the awareness of bowling centers within their local communities and everything they offer to all our fans. Today's centers are really more than just bowling."

- RPM News

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